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Course summary
Length: Self-paced
Location: Distance
Next available date: Enquire for details - Distance

Course Description

Marketing Course

Marketing Distance Learning Course - Certificate / Diploma / Advanced Diploma Levels

This Marketing Distance Learning Course is designed to develop the skills you need to be a successful marketing specialist.

The distance learning programme covers areas such as market research, identifying and anticipating the wants and needs of consumers, determining which target market to serve, enabling appropriate designs of products and programmes and delivering these plans effectively. The knowledge gained will allow students to fast track their career in marketing, learning the insider secrets of the industry in a matter of days and months rather than years.

Designed in conjunction with marketing industry leaders, the programme has all the benefits of an open marketing workshop but also the added advantage of being much more flexible - helping you save time and money by not having to travel to classes. Participants can thus study at their own pace, with the help of a dedicated tutor reachable by telephone and email.

Suitability - Who should attend?

This Marketing Course is suitable for people who aim to learn the necessary skills to become a successful marketing specialist, and learn the secrets of the marketing industry.

Choose from 3 course levels

This distance learning course leads to the awarding of either a Certificate, Diploma or Advanced Diploma depending on which level you enrol at, the course content and the type of assessment:

  1. Certificate Level: Suitable for basic entry level positions this level represents a basic level of operational knowledge with general knowledge.
  2. Diploma Level: Suitable for those with personal responsibility and autonomy (semi-independence) in performing technical operations or organising others in the workplace.
  3. Advanced Diploma: Suitable for those expect to be involved in significant judgements, planning, and leadership/guidance functions related to workplace products, services, operations or procedures.

Prerequisites

There are NO previous work or education requirements for entry into any course level. Participants may enrol directly into the diploma or advanced diploma levels without completing lower ranked qualifications. Graduates can expect higher course levels to result in higher potential salary, positions and skill capabilities.

Outcome / Qualification etc.

This ICI distance learning course is recognised and accredited by the International Association of Private Career Colleges (IAPCC).

On successful completion of the course you will receive:

  • A graduation certificate officially recognizing your successful completion of studies and qualifications as a marketing specialist
  • Transcripts indicating units completed
  • Letter of recommendation and validation for current and future employers
  • Post-nominal letters placed after your name which indicate that you hold the relevant qualification. For example: John Smith, DipDipMkt
  • Job search assistance: Graduate Career Services Program

Training Course Content

The course covers the following units:

  • Research the Market
  • Identify Marketing Opportunities
  • Profile the Market
  • Analyse Consumer Behaviour for Specific Markets
  • Implement and Monitor Marketing Activities
  • Make a Presentation
  • Design Direct Response Offers
  • Analyse Direct Marketing Databases
  • Selling
  • Distribution And Channels Of Distribution

Expenses

The cost of this course depends on the level chosen, and prices are as follows:

  • Certificate  £498
  • Diploma  £798
  • Advanced Diploma  £998

All materials essential for course completion are included in the cost of the course fee. Upon enrolment, students receive:

  • All required study materials and course notes
  • Practical assignment projects with constructive tutor feedback
  • Industry based tutor who will service all of your course and career questions and guidance needs

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Provider: International Career Institute

International Career Institute - ICI - Distance Learning & Home Study courses for your career development

Start your new career today with ICI's Distance Learning & Home Study courses

The International Career Institute (ICI), provides career development online courses for individuals and businesses, helping professionals across all industries to build and improve their skills and career performance. You can study at home, in your own time, at your own pace. Designed...


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Contact information for International Career Institute

International Career Institute


27 Old Gloucester St
WC1N 3AX London


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Reviews by course attendees

          (5)
Julie Rivelli   |   06/06/2015
I found the course to be very informative and the tutor shared his personal experiences which was very relevant considering I was requesting answers to very detailed questions regarding industry practices and procedures. The course notes were very helpful and I intend to study them again as a refresher.
          (5)
John   |   11/05/2011
It's exactly what I've been looking for. I can't say enough about marketing course. I like the marketing course more and more each day because it makes my life a lot easier and gives me the tools I need to become better in my position. John Price
          (5)
Paul   |   11/05/2011
The marketing course has really helped our business. We were treated very well by tutors and staff. Thanks for all your help. Paul Johnston
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