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Boosting Profits through Margin Management

BPP Professional Education
Course summary
6 hours
634 GBP excl. VAT
London
Next available date: 18/11/2019 - London

Course description

Boosting Profits through Margin Management

Growth of technology applications such as Artificial Intelligence and the changing demands of industry and consumers brings a different set of pressures to bottom line profitability. Fluency in business change process efficiency has been embraced by accountants for many years as an approach to reducing cost and improving profit.

The unexplored opportunity for boosting profits through ensuring your product/service and pricing strategies maximise your profit opportunity is something traditional accountants have not ventured into. Today’s industry accountants recognise that finance support goes beyond providing numbers in the present fast changing environment. Understanding the business drivers of profitability particularly in terms of turnover is where forward thinking organisations are developing finance skills to better support commercial sales decisions and managing cost to serve expenditure.

The course will cover:

  • Analysing your margins and investigating which customers drive cost and which maximise profit for your company. Identifying the ‘ideal’ customer.
  • The impact of cost to serve on profit margins. Looking under the bonnet of how cost travels at the customer fulfillment end of the service and identifying opportunities for standardizing and rationalizing for greater cost efficiency and therefore improving margins.
  • Understand how technology can improve and expediate the organisations ability to analyse data and information.
  • Learning the opportunities available to your organisation to exploit margins, through appreciating pricing strategies such as branding and segmentation.

Suitability - Who should attend?

If your organisation has many product lines, is experiencing pressures from competition, has complex delivery channels or is feeling left behind by advances in technology then you will benefit from attending this course.

Outcome / Qualification etc.

Learning outcomes include:

  • Create opportunities to increase profit margins across your business
  • Analyse customer and market information to enable better profit margin decisions that improve your bottom line profits
  • Develop capability in understanding information that supports the sales team in their sales cycle and benefits marketing for targeted approaches, providing a greater value return from marketing and sales investment
  • Develop skills in identifying the sales information to analyse from your business that provides insight of how cost and revenue flow through the organisation
  • Develop the capability to provide reporting solutions that support business pricing and sales decisions
  • Learn how to analyse customer information to provide better pricing decisions and strategies
  • Discover profitable sales channels and the value of exploiting a brand
  • Improve your skills and dialogue with sales and marketing, based on evidence and deeper understanding

About provider

BPP Professional Education

BPP Professional Education -  Accountancy, Tax, Financial Services, Law & Insolvency Courses

BPP Professional Education is one of the specialist examination-based and professional development training arm of the BPP Group, Europe's biggest professional education and publishing provider with 2,000 staff members across 40 countries and over 30,000 students per year. BPP Professional Education...


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BPP Professional Education

3 London Wall Buildings
EC2M 5PD London

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www.bpp.com

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