Pricing Strategies and Tactics

BPP Professional Education
Course summary
1 day
634 GBP excl. VAT
London, Online courses
Next available date: 22/10/2021 - London
Professional Training

Course description

Pricing Strategies and Tactics

Through this course from BPP, participants will gain a foundation understanding of pricing strategies and tactics within business, the importance of value in buying decisions, various pricing methods and economical and industry effects on pricing strategies. Case studies will also be a part of the course which will explore various business situations and applying suitable approaches to pricing.

Suitability - Who should attend?

This Pricing Stategies and Tactics course is aimed at business leaders, managers and analysts, product managers, uni managers and anyone involved in pricing decisions within their organisation.

Outcome / Qualification etc.

CPD Points: 6

CPD Duration (hours): 6

Successful participants can be awarded a CPD certificate of completion by BPP Professional Education upon request.

Training Course Content

Through this Pricing Strategies and Tactics course, participants will gain an understanding of the following topics:

  • Key financial, enconomic and psychological principles relating to pricing
  • Practical frameworks for product and service value assessment
  • Customer perspective and best practice in pricing decisions
  • Pricing methods - cost-based, competition-based, market-based and value-based
  • Financial and strategic perspectives of pricing strategies

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About provider

BPP Professional Education

BPP Professional Education -  Accountancy, Tax, Financial Services, Law & Insolvency Courses

BPP Professional Education is one of the specialist examination-based and professional development training arm of the BPP Group, Europe's biggest professional education and publishing provider with 2,000 staff members across 40 countries and over 30,000 students per year. BPP Professional Education...

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BPP Professional Education

3 London Wall Buildings
EC2M 5PD London

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