Generating Leads through Content Marketing - In-house

Centre for Assessment Ltd
Course summary
1 day
Next available date: Enquire for more information - United Kingdom
Corporate Training for Teams

Course description

Generating Leads through Content Marketing

Content Marketing Made Simple – The Key to Your Business Being Found Online.

Suitability - Who should attend?

This workshop is perfect for marketing professionals that want to gain a better understanding of content marketing.

Outcome / Qualification etc.

A Certificate of Attendance from Centre for Assessment Ltd is issued up to 8 weeks after course completion.

Training Course Content

You’ve probably heard the term content marketing, the idea that producing great content can bring new customers to your business. But did you know that with a little more research and more strategic promotion, it can be used to help your business climb the Google rankings for your niche.

At present, 51% of all internet traffic is generated through Organic SEO, 10% though paid search and only 5% through Social Media. Moreover, organic SEO accounts for 73% of all business related traffic. Content marketing is central to organic SEO and ensuring that you’re outranking your competitors online.

Research has found that ranking on search engines implies to the buyer that you’re a business to be trusted. This workshop will show you how to create content that customers are looking for, how to optimise it to rank well on Google and how to make sure it gets seen. We will look at the essential elements of a webpage that will tell Google what you want to be found for, how to get your staff involved in creating content which gets shared and how to convince other websites to give you the links you deserve.


Enquire for more information and prices for our bespoke courses.

About provider

Centre for Assessment Ltd

Centre for Assessment Ltd

Centre for Assessment Ltd, part of The Growth Company, offers professional training and qualifications to businesses, professionals and individuals wishing to develop their skills and knowledge. Centre for Assessment and The Growth Company have been dedicated to business growth and...

Read more and show all courses with this provider

Request info

Fill out your details to find out more about Generating Leads through Content Marketing - In-house.

  Contact the provider

  Get more information

  Register your interest

Contact info

Centre for Assessment Ltd

Lee House
90 Great Bridgewater Street
M1 5JW Manchester

Request information

Find out more about this Generating Leads through Content Marketing - In-house course - simply fill out your details:

U.K. L&D Report: 2018 - Benchmark Your Workplace Learning Strategy

Are you curious about the L&D strategies of some of the U.K.'s top companies?

Find out what they're up to in findcourses.co.uk's second annual U.K. L&D Report!


Learn more

Find a course for you!

  Read the course
 summary on this page

 Fill in your details and Request information

 Receive all the info you need

Find more courses here