Introduction to Broadcast Journalism

City University London
Course summary
10 weeks
460 GBP
Part time
Next available date: 30/05/2020 - London
Open / Scheduled
Introduction to Broadcast Journalism

Course description

Introduction to Broadcast Journalism

This 10 week short course is aimed at those interested in developing basic journalism and media skills, specifically skills in digital and broadcast journalism, many of which are now relevant to those both inside and outside of ‘the industry’.

Led by an experienced broadcast journalist, the course focuses on developing knowledge and key skills in media and journalism, from considering initial ideas for a story, through to how to best present different kinds of content to a variety of audiences.

You will develop an understanding in identifying what makes something ‘newsworthy’ and how to consider different angles to approach a subject, through to researching, interviewing and presenting this content in a way that appeals to different audiences and is tailored to suit different platforms.

This is a practical and creative course that will cover the basic needs of anyone interested in creating and sharing original content.

The journalistic skills you will develop include:

  • Identifying newsworthy subject matter and developing story ideas
  • Investigating different angles through which to approach and pitch a story
  • Identifying potential sources and interviewees, and developing interviewing skills
  • How to tailor news content to suit different audiences and brands
  • Presenting stories for different platforms (Radio, Television and Online)
  • The basic legal and ethical issues to consider when publishing or broadcasting your own content
  • Hand-on, practical experience writing, presenting and pitching content.

Suitability - Who should attend?

Prerequisite knowledge

Student should have a strong interest and enthusiasm for journalism, media and current affairs

English requirements

Applicants must be proficient in written and spoken English.

Training Course Content

Over the course of 10 weekly evening classes on the ‘Introduction to Broadcast Journalism’ short course, you will learn:

  • Introductions, course overview, key information & what is ‘newsworthy’: journalists’ secret weapon.
  • Researching & developing stories, getting noticed: ‘Angles’, headlines & audience.
  • Legal and ethical issues (basic media laws, such as contempt, privacy, defamation, copyright etc.) and journalism codes of conduct.
  • Interviewing: Finding people, tips (before, during, after) and practicing ‘live’ techniques.
  • Writing for broadcast (TV and Radio) considerations for visual/audio audiences & Photo-journo basics.
  • Radio: Principles and practice (live and pre-rec presenting and reporting techniques).
  • TV: Principles and practice (live and pre-rec presenting and reporting techniques).
  • Writing content for online/print (writing techniques, SEO, proofing, social media, etc.)
  • Pitching content part 1: Principles of branding, audience, newsworthiness, platform, clients etc.
  • Pitching content part 2: Final content pulled together for online publication and practice pitches.

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About provider

City University London

City University London

City, University of London is a special place. With skill and dedication, we have been using education, research and enterprise to transform the lives of our students, our community and the world for a hundred years. We are proud of...

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Contact info

City University London

Northampton Square
EC1V 0HB London

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