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Level 3 Media, Marketing and Event Management

Eastleigh College
Course summary
2 years
1,617 GBP
Eastleigh
Next available date: Contact for dates - Eastleigh
Open / Scheduled

Course description

Level 3 Media, Marketing and Event Management:

This programme is ideally suited for those with a genuine interest in business enterprise and event management, but who also have the ability and determination to succeed on this academic programme. There is an expectation for all business enterprise and event management students to help out at college open events and fund raising opportunities, both at college and within the local community. This programme provides students with an opportunity to gain an insight into the wide and diverse nature of this growing sector. The programme retains a strong academic base, whilst including practical units and modules. You will need to be confident, self- motivated and a good communicator as this will stand you in good stead for your research work as well as your work placement.

You will complete projects and assignments that are based on realistic workplace situations, activities and demands. You will also learn about the employment area you have chosen, and you develop the skills you need to start a career. Students will develop both knowledge and understanding of the business enterprise and event management industries, as well as develop important practical and organisational skills to support their progression.

The programme is made up of a variety of practical and theoretical units with each worth a number of credits which will make up your final grade. The programme is made up of 18 units. The following are a sample of the units (it may vary each year): The Innovative Entrepreneur; Business Planning and Pitching; Financial Planning and Implementation; Launching your Business Vision; Planning the Future Strategy of your Business; Leadership and Teamwork; Market Research and Analysis; Working as an Entrepreneur; Social Enterprise; Managing a Business Event. The qualification is equivalent to three A Levels, which means that, on completion of the programme, you can either choose to go into employment or into Higher Education. Students are expected to organise, with our help, a relevant work placement each year. In addition to this, they are expected to help voluntarily at college enrichment events around the college and with the local community. All students without an A*-C / 9-4 grade in English or Maths will be required, as a condition of the programme, to undertake either a GCSE or Functional Skills programme.

Assessment is throughout the year for both practical and theory units using a variety of assessment methods and styles. Each assignment will be graded at Pass (P), Merit (M) or Distinction (D) level and contributes to the unit and overall programme grades, which could be PPP MMM, DDD for each A Level equivalent, or a mixed profile, e.g. PMM etc. Each of the units will have between three to five assignments. These assignments may be reports, presentations, practical assessments or research projects. Attendance in the College is an average of 16 hours per week of contact time. In addition to this, it is expected for students to complete a further 8-12 hours of independent study both in college and at home.

This programme aims to develop skills such as self- management, business and customer awareness, team-working and problem-solving. These are seen as key attributes that employers look for in potential employees. Future career and progression routes can be into accountancy, marketing, human resources, logistics, law and administration. Students could advance on to specific courses related to areas of interest or directly into industry. On completion of this programme, up to 360 UCAS points can be gained for entrance into Higher Education.

Outcome / Qualification etc.

National Certificate/Diploma

About provider

Eastleigh College

Eastleigh College Apprenticeships

Eastleigh College is a General FE College based in Eastleigh, Hampshire specialising in Apprenticeships for 10 years. We have recently launched 'The Apprenticeship Experts' team based at the College in response to our growing success in this area. We offer...


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Contact info

Eastleigh College

Eastleigh College, Chestnut Avenue, Eastleigh
SO50 5FS Hampshire


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