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Event Management - Advanced

GBC Learning & Development
Course summary
1 day
375 GBP excl. VAT
Open / Scheduled
Next available date: 04/12/2019 - Cambridge
Course Dates
Cambridge
04/12/2019  
375 GBP
London
05/12/2019  
375 GBP

Course description

Event Management - Advanced

By the end of the course you will be able to:

  • Agree event style, objectives and desired outcomes with your internal or external customer
  • Design and theme an event programme geared to excite and understand the importance of pre-event research techniques
  • Deliver an event your customer wants, bringing each stage in on time and to budget
  • Search, evaluate, select and site plan your event venue
  • Set up a project plan covering all operational essentials
  • Book and manage key services and suppliers, great speakers, acts, entertainment and catering
  • Create compelling copy, using a variety of on and off line promotional media and promotional plans
  • Write event risk assessments and develop contingency plans
  • Evaluate your events and their return on investment

Suitability - Who should attend?

Organisers of corporate events such as conferences, speaker events, official visits, seminars, dinners, awards, exhibitions, team building, ceremonial events and reward and appreciation events. It also works for providers of public events and for accidental, occasional and professional event planners of larger events or those who want excellence.

Outcome / Qualification etc.

GBC Learning Course Attended Certificate

Training Course Content

Introduction & Workshop Objectives

  • What will we cover today

8 point event expert planning process covering:

  • The world of events 
  • Purpose of event, pre-event research, audience profile
  • Presentation: Agreeing a theme, look, style, format, positioning your event and evaluating ideas
  • Planning: Setting a date, drafting an event outline and planning each facet and stage
  • Place: Setting venue criteria, searching and evaluating your venue, site visits, preparing site plans Programme: Designing and creating an event programme that’s excites, catering, encouraging participation and setting event timings
  • Promotion: Creating compelling copy: using a variety of on/ off line promotional media, to target and engage the preferred audience
  • Production: Delivering your event, operational plans, managing your suppliers, risk assessments
  • People: it’s show time, leading your events teams, event evaluation and return 

The way forward

  • Summary, review and your future action

Expenses

Course fees are £375 + VAT per delegate.

GBC offers a 'buy one, get one half price' offer on all courses. Please send us an enquiry for more information. 

In-House Training

GBC can develop customised solutions or deliver off-the-shelf courses in-house for your staff. This approach makes perfect sense for groups of 4+ delegates, enhancing cost effectiveness as well as team bonding.

About provider

GBC Learning

GBC Learning & Development - Business training at its best

The trainers at GBC Learning & Development have practical backgrounds and a wealth of experience, in both the business and public sectors. This means they can adapt their training courses to the specific needs of each group, encouraging full participation. GBC...


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Contact info

GBC Learning & Development

Salisbury House
EC2M 5QQ London Wall

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www.gbclearning.co.uk


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