Digital Marketing Online Course

Hyper Island
Course summary
6 weeks
941 - 1,023 GBP
Part time
e-learning / Online / Distance
Next available date: 10/02/2020 - Distance
Course Dates
1,023 GBP
1,023 GBP
Hyper Island

Course description

Digital Marketing Online Course

Expand your digital marketing competence and get tools, techniques and tactics you can apply right away.

Discover how to build, test and implement to deliver real results

The internet has transformed the way we communicate and market to our customers and stakeholders. The wide range of tools allows us to make data driven decisions with more accuracy and insight than ever before. To not use effective digital marketing strategies risks your organization being left behind whilst other competitors grow.

This course helps you learn how to navigate the entire digital marketing funnel, from attraction to retention, and gain the tools and knowledge to drive growth in your organization. Discover a wide range of digital marketing approaches and develop a mindset of continual iteration and learning to achieve results.

Program content

Six areas of study:

Getting Started

Wrap your head around basic concepts of digital marketing.

Attraction: Grabbing the attention

Tactics for reaching the most people with minimum efforts.

Activation: Getting the traffic

Techniques for turning your target audience into leads.

Conversion: Making the transaction

Preparing and persuading your leads to act or buy.

Retention: Keeping the business

Ways to engage your customers and keep them coming back for more.


Setting yourself up for continuous learning.

About provider

Hyper Island

Hyper Island

Hyper Island is more than a global learning provider. It’s also a rich community of students, former students (alumni), external collaborators and lifelong learning experts. We all come together to create positive change – that is beneficial not just to...

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Contact info

Hyper Island

Impact Hub, York Way, Kings Cross
N1 9AB London

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K Hagino
Tangible application to a business case
P Inigor
The fact that it is a "hands-on" course
Retention and reading the other journals
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