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Online Reputation Management (ORM)

Informa Middle East
Course summary
2 days
3,195 USD excl. VAT
English
Dubai
Next available date: 24/11/2020 09:00 - Dubai
Professional Training

Course Description

The saying "You only get one chance to make a first impression" remains true. But the reality is that you and your brand will almost certainly not be physically present when that impression is made.

As we move more and more into a social economy, our reputation, both personal and that of our brand will be based purely on how we are judged. The search engines and social media platforms have become the preferred locations to frequent to find answers to questions.

It’s time to take control of what appears online for your name and your brand’s name so that the first impression, has the kind of positive impact you would expect if it was made in person. Moving forwards your online reputation is your reputation.

Strategic Reputation Management
8 – 9 December 2019

Suitability - Who should attend?

All working professionals should attend this course. Your online reputation, regardless of job title, is invaluable in today’s social economy.

This course will particularly benefit:

  • Those looking after a brand’s image
  • Those representing a brand at the highest level should also attend to learn how their ‘personal’ actions affect the brand they represent
  • Those interested in controlling their personal and brand’s first impression
  • Brand Managers, Marketing Directors/Managers, Social Media Managers, CEOs, GMs and C-suite professionals

Outcome / Qualification etc.

  • Optimise the most prominent results that show up in the search engines – for your brand and for yourself
  • Position yourself as the expert in your area of expertise
  • Build creative content, including videos, utilising newly acquired tools and techniques
  • Sharpen your Social Listening skills to take action on conversations involving you and your brand
  • Leave with a fully optimised LinkedIn profile, (personal and brand)
  • Expenses

    The cost of this Informa training course is USD 3195 per delegate, inclusive of lunch and refreshments.Valuable Savings Early bird discounts are available for all of Informa's courses, and special offers are applicable on select courses throughout the year. In-Company Training Save up to 40% – If you have 6 or more people interested in attending, Informa can provide you with a customised training solution that meets the learning and development needs of your team and business. This training programme can be delivered as in-house training for your staff, anywhere in the region.

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    Provider: Informa Middle East

    Informa Middle East

    Informa Middle East offers a broad selection of open courses and in house training programmes, covering the key professional areas: Finance and Investment, IT and telecommunications, HR, Business Administration, Health & Safety and Marketing. Informa Middle East is part of...


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    Contact information for Informa Middle East

    Informa Middle East

    Level 20 in the World Trade Centre Tower,
    PO Box 9428
    Dubai

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