Public Relations Planning – Tools and Methodology

London Business Training & Consulting
Course summary
1 day
685 GBP excl. VAT 411 - 685 GBP excl. VAT
Professional Training
Next available date: 26/10/2021 - London
Course Dates
685 GBP
Online courses
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411 GBP

Course description

Public Relations Planning – Tools and Methodology

This training workshop provides you with practical skills and knowledge you need to work more decisively. In proving the value of PR, you will learn how to ascertain the return of investment of PR. We cover measurement principles, evaluation tools and methods, track engagement, managing influential media contacts, growing database lists and creating captivating PR pitches.

Suitability - Who should attend?

This training workshop is suitable for:

  • C-Suite Executives, Marketing and PR Communications Directors.
  • Media or Marketing Managers and PR Managers.
  • Corporate Communications Team, CSR Consultants

Outcome / Qualification etc.

Upon completion of this training workshop, you will be able to:

  • analyse and optimize PR Budget to achieve the best results available.
  • Prepare and write pertinent press releases and coverage proposals.
  • Validate PR theory into practice with Case Studies.
  • Produce policy changes to improve PR efficacy.

Training Course Content

  • Best Methods of Media Coverage
  • Formulating Press Releases and Editor Pitches
  • Brand Media Landscape Analysis
  • Measuring PR Return on Investment (RoI)

Why choose London Business Training & Consulting

Management consultation service 

Paperless service delivery model

Flexible open course schedule

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We offer face-to-face classroom sessions as well as online training sessions through Zoom. With a vast range of scheduled courses to choose from, LBTC aims to satisfy your niche needs for management courses and more. With options of customisability, your every training need is satisfied. LBTC offers everything that helps you push the scales of your career and gain a competitive edge.

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About provider

London Business Training & Consulting

London Business Training & Consulting (LBTC) is the UK’s premier business and management training and consultancy service provider. LBTC offers 600 management training courses in sixteen (16) subject categories of durations ranging from 1-day to 11-weeks. This includes 90-minute interactive live online training courses....

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London Business Training & Consulting

One Lyric Square
W6 0NB London

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