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SEO (Search Engine Optimisation) for Business Training

Learning247
Course summary
90 GBP
English
Online courses
Next available date: Enquire for more information - Online courses
Professional Training

Course description

Course Description

This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we'll explore search engine optimisation ˜SEO' and how you can use this to drive traffic to your website.Right now, potential customers will be searching for your products and services  and if they don't find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors', using the kind of search terms that turn your visitor traffic into revenue.When it's done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages. The key is understanding what search engines need  and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. We're going to explain the proven techniques that will help you reach and maintain the number one results spot. We do this using free techniques “ it's called natural, or organic, searching. In most markets today, this will yield thousands of additional visitors and produce increased leads and business.

Course Content

  • Module 1: Introduction to SEO
  • Module 2: Link Building
  • Module 3: On-site SEO
  • Module 4: Social Media as part of SEO
  • Module 5: Local Search
  • Module 6: Pay Per Click (PPC)
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About provider

Learning247

Learning247 

As one of the market-leaders in distance-learning and self-study multimedia-based training, Learning247 provides the most cost-effective route to enable you to update and improve upon your skills; and all without the massive prices that are regularly seen throughout the training...


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Learning247

61 Caroline Street
B3 1UF Birmingham

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