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PR Strategy and Management

London Training for Excellence
Course summary
5 days
3,600 - 4,400 GBP
Open / Scheduled
Next available date: 30/09/2019 - New York
Course Dates
New York
30/09/2019  
4,400 GBP
Madrid
14/10/2019  
3,600 GBP
25/11/2019  
3,600 GBP
Zurich
11/11/2019  
3,600 GBP
20/01/2020  
3,600 GBP

Course description

Advanced Strategies for Public Relations Specialists

Learning Objectives:

  • To manage knowledge within the business for effective PR strategies.
  • To shape external perceptions of your organisation by first class corporate internal communications
  • To develop a strategic approach and a clear plan of action
  • To develop your strategic corporate communication skills.
  • To enhance your existing public relations knowledge.To update your knowledge of public relations at an international level.
  • To make effective use of the media.
  • To understand the importance of creating and maintaining a consistent corporate identity.
  • To appreciate the importance of the Internet in modern public relations management.
  • To create project plans that you can use in different organizational environments.
  • To understand the development of strategy/plans/tactics and co-ordinate these.

Suitability - Who should attend?

  • Public relations executives:
    • Who have senior posts with responsibility for public relations in large organizations?
    • Who are account directors in major national or multi-national public relations consultancies?
    • Who run national or multi-national public relations departments?
    • Who are advisers at Ministerial level in government departments?
  • Company directors and others in senior positions who need to understand top-level public relations strategies.
  • Those who need advanced strategic public relations for any other reason.
  • Public relations trainers, university instructors, managers, supervisors and officers.

Outcome / Qualification etc.

A London Training for Excellence Professional certificate will be issued to all participants on completion of this course. In addition you will receive a certificate confirming the number of CPD hours achieved for this course.

About provider

London Training for Excellence

London Training for Excellence - A global provider of learning solutions

London Training for Excellence (Londontfe) is one of the UK's fastest training companies and offer more than 300 courses at over 21 locations worldwide. The courses offered are designed to transform training for participants, giving maximum impact for organisations and...


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Contact info

London Training for Excellence

198-206 Acton Lane
NW10 7TR London

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