B2B Marketing Strategy

Management Centre Europe
Course summary
3 days
3,450 EUR excl. VAT
Open / Scheduled
Next available date: 10/08/2020 - London
Course Dates
10/08/2020   (English)
3,450 EUR
23/11/2020   (English)
3,450 EUR
Management Centre Europe

Course description

B2B Marketing Strategy

Get the right tools to create and implement a value-based B2B Marketing Strategy that include customer centricity, seller-buyer relations, innovation, and customer value propositions in a digital world.

This B2B Marketing Training Program offers a comprehensive overview of the latest trends and thinking on B2B marketing. It explores the challenges of customer centricity, seller-buyer relations, innovation management, value chain integration, emerging markets, sustainability and the role of social media and internet in B2B marketing.

Join this intensive 3-day B2B marketing training Program focused on practical learning, designed and facilitated by business people that understand your challenges and will guide you to find effective solutions.

Do you have questions about COVID-19 in relation to this course?

At findcourses.co.uk we are committed to helping everyone who wants to learn, to learn. So are our trusted partner providers.

Get in touch on this page to find out whether there are any changes to this course in light of COVID-19.

Suitability - Who should attend?

If you are a General Manager, Product, Brand or Marketing Manager on a senior level who is responsible for developing and implementing a value-based B2B Marketing strategy and who manages the marketing and technology processes that support the strategy, this Program is right for you.

Training Course Content

Course Outline:

B2B Marketing Strategy Course Outline:

  • Day 1 – Strategic Analysis: Business Foresight and Market Intelligence
  • Day 2 – B2B Marketing Strategy Formulation and Development
  • Day 3 – Strategy Implementation and Performance Management

For more information please visit the training provider website.

Why choose Management Centre Europe

10,000 Managers and Leaders inspired by MCE each year

400,000 participants on MCE Programmes since 1961

50+ Open Training Programmes throughout EMEA

About provider

MCE - Management Centre Europe

Management Centre Europe (MCE)

Open Training Programmes, In-Company Training, and Customised Learning Solutions. Management Centre Europe (MCE) is the Leading International Management Development provider in Europe, Middle East and Africa. Every year, MCE facilitates training programmes for over 1,000 public and private organisations, supporting...

Read more and show all courses with this provider

Request info

Fill out your details to find out more about B2B Marketing Strategy.

  Contact the provider

  Get more information

  Register your interest

Contact info

Management Centre Europe

Glaverbel Building
Chaussée de la Hulpe 166 b7
1170 Brussels

 Show phone number

Request information

Find out more about this B2B Marketing Strategy course - simply fill out your details:

U.K. L&D Report: 2018 - Benchmark Your Workplace Learning Strategy

Are you curious about the L&D strategies of some of the U.K.'s top companies?

Find out what they're up to in findcourses.co.uk's second annual U.K. L&D Report!


Learn more

Find a course for you!

  Read the course
 summary on this page

 Fill in your details and Request information

 Receive all the info you need

Find more courses here