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Social Media for Business Award
Pitman Training Group
Social Media for Business Award
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Course description
Social Media for Business Award Training Course
This course from Pitman is designed to give participants the ability to become pro's in social media in order to succeed in a career in marketing, event management or as an executive PA. It is essential to understand what you are doing when you are working with social media in order to maximise it's potential, but also to avoid the number of pitfalls which can be very problematic.
During the course, participants will learn the skills that will enable them to market your products or services, build loyalty and provide customer service advice, and create strategies that are tuned to company objectives.
Understanding the platforms
This course has been designed to ensure you feel comfortable using Twitter, Facebook and LinkedIn amongst others, and how these different mediums can be used in different ways. Practical skills on how to use the different social platforms, combined with communication skills to ensure you share your ideas productively, come together to make a very valuable course.
Suitability - Who should attend?
Pitman Training’s Social Media Award is designed for anyone interested in marketing, event organising or for PAs developing a career.
Training Course Content
In this award you are able to choose 4 core courses.
The following modules are options that can be taken on this award, meaning you can personalise your training in order to make it as applicable as possible to your own social media strategy.:
Facebook for Business
Learn how to use facebook to help promote and market your company. Looking at how businesses can maximise their social media presence we look at the whole spectrum of opportunities that this social media platform offers a business.
Google+ for Business
Google+ for Business is an online course that takes the mystery out of one of the most under-utilised social media platforms. From setting up your Google+ profile, joining circles, sharing documents and publishing articles no stone is left unturned.
Social Media Strategy for Business
Social media is a crucial business tool, and powerful method of communication. This course will help you formulate the right strategy for your business to effectively market to your target audience.
LinkedIn for Business
This course is designed to bring you up to speed with using LinkedIn in a business environment. It guides you through how to get the most out of the platform, helping you to capitalise on the millions of contacts within arm’s reach.
Video for Business
This short online course walks you through the technical aspects you need to know to create professional business videos and also help to understand how this fits into the wider marketing mix.
Blogging for Business
This course stages by exploring and using other people’s blogs to gain exposure, to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.
Search Engine Optimisation (SEO) for Business
This is a short online course that starts to take the mystery out of Search Engine Optimisation (SEO) so you can understand how you can use it to your advantage.
Twitter for Business
This is a short online course that takes you through the basics of how to get started on this popular social media platform enabling you to use effectively for a number of different purposes.
Pinterest for Business
This Pinterest course will give you a great understanding on how to best utilise this visual, image-sharing platform from the point of view of a business.
Instagram for Business
The Instagram course will help you learn more about the image sharing platform and how it can help with business marketing.
Expenses
Contact Pitman Training for more information and pricing information.
About provider
Pitman Training Group - IT, Microsoft Office and Secretarial Courses and Diplomas
Pitman Training offers a unique combination of benefits to students, giving them a training experience that will boost confidence and enhance skills, whether you are interested in secretarial, Microsoft Office, keyboard skills, book-keeping and accounts or IT training. Sir Isaac Pitman...
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Pitman Training Group
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