The Art of Retail Selling

PTP Training & Marketing Ltd
Course summary
1 day
430 GBP excl. VAT
Professional Training
Next available date: 21/09/2020 - Manchester
Course Dates
21/09/2020   (English)
430 GBP
08/10/2020   (English)
430 GBP
28/10/2020   (English)
430 GBP

Course description

The Art of Retail Selling

This is a course designed to assist individuals and companies to benefit from the experiences and research of successful retail establishments. A& Public Houses have also benefited.

This The Art of Retail Selling course is available throughout the UK.

CPD Value 5.5 Hours

Outcome / Qualification etc.

  • An understanding of customers real needs and wants
  • An understanding of how customer profile affects product placement and layout
  • How to ensure continued custom
  • Actions to be implemented

Training Course Content

  • 09.30 - 10.00 Coffee, course objectives and introductions&
  • 10.00 - 11.00 Communication Skills - The Basics
  • (understanding of the underlying attitude and approach to ensuring your customers needs are fully met)&
  • 11.00 - 11.15 Coffee Break&
  • 11.15 - 12.00 Customer Profile

(Understanding who our customer is to identify approach, merchandise layout and accessibility)

  • 12.00 - 13.00 Product Placement for Maximum
  • Return
  • 13.00 - 14.00 Lunch
  • 14.00 - 15.00 The Holistic Sale

(Once we have identified our customers needs, how do we ensure they buy from us? )

  • 15.00 - 15.15 Tea Break&
  • 15.15 - 16.00 Securing and Developing the Customers Loyalty
  • 16.00 - 16.30 Action Plans Agreed


Fee includes all course materials, Participant packs, certification and lunch

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About provider

PTP Training & Marketing

PTP: Practical Training for Professionals - leading provider of sales and management training in the UK

PTP - Practical Training for Professionals, have been delivering practical, hands-on training courses to professionals in the UK since 1991. PTP provide training course in several formats: in-house training, on a 1-2-1 basis or as public courses in more venues...

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Contact info

PTP Training & Marketing Ltd

PTP House
102 Brook Street, Wymeswold
LE12 6TU Loughborough Leicestershire

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Average rating 4.8

Based on 5 reviews

Catherine Fulton, Kiltane Retail Ltd
Very good and helpful.
Rebecca Furness, Total Fitness
Very interesting - lots of ideas.
Sarah Bales, Orvis
The course was very enjoyable and I have learnt a lot.
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