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Google Analytics Intermediate

STL
Course summary
1 day
English
Nationwide
Company-Specific / In-House

Google Analytics Intermediate



Courses never cancelled. Last minute rescheduling. 24 month delegate support forum. And more... You will gain a good understanding of advanced analysis options, such as secondary dimensions and segments ; Learn how to customise your google analytics implementation with custom dimensions, custom metrics, data import ; Understanding the main relevant section within the Google Analytics admin interface ; Audience creation in Google Analytics for search and display campaigns ; Understanding how to create and configure Custom Reports and Dashboards with basic introduction to Google Data Studio ; Learn about Event Tracking and Virtual page views (non technical) ; General overview of Attribution principles and related reports in Google Analytics

Suitability - Who should attend?



This course assumes a basic familiarity with Google Analytics reports and metrics, including goals and/or Ecommerce as well as campaign tagging.

Training Course Content



Advanced Analysis

Secondary dimensions
Custom segments
Enhanced Ecommerce

Advanced reporting

Custom Reports
Introduction to Google Data Studio
Google Analytics pivot tables

Attribution

Multi-channel funnels
Attribution

Customisation

Admin Settings
Events
Data Import
Custom dimensions and custom metrics
Custom Alerts
User ID
Event Tracking and Virtual Page Views
Audiences

Expenses



Prices from £756 (Guideline pricing). Promotional rates often available the further ahead you book. Contact us for quote.

Provider: STL

STL - Microsoft Training

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Contact information for STL

STL

Greater London
STL, 2nd Floor, Cruising Association House
E14 8BT 1 Northey Street

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www.microsofttraining.net

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