Marketing Communications MA

Westminster Business School
Course summary
1 year
16,000 GBP excl. VAT
Full time
Next available date: September 2022 - London

Course description

MA in Marketing Communications

MA in Marketing Communications - postgraduate course in London: 1-year full-time study

This Master of Arts programme in Marketing Communications covers the selection and application of the main communication tools available to organisations looking to achieve their marketing goals.

This work is often carried out by specialist agencies and involves both strategic thinking and the development of creative solutions, combining research-based knowledge with high level creative skills. To this end, Westminster's MA programme delivers the foundation needed to work effectively throughout the marketing management process, equipping you with the skills to apply academic learning to best marketing communications practice.

The ultimate goal is to enable you to advance your career with a combination of creative and strategic marketing skills. You will also have the opportunity to take the Professional Diploma in Digital Marketing exams as part of the course.

Suitability - Who should attend?

This course is designed for marketing professionals and those who aspire to become marketing managers.


Application requirements include:

  • A UK Honours first degree class 2.2 or above or international equivalent, or
  • An alternative professional qualification and at least 3 years' relevant experience

If English is not your first language, you will need an IELTS score of 6.5, with a minimum score of 6 in each element.

Training Course Content

Course modules include:

  • Contemporary Issues in Marketing Communications
  • Buyer Behaviour for Marketing Communications
  • Marketing and Brand Strategy
  • Marketing and Media Research
  • Advertising Management
  • Direct Marketing and Social Media in a Digital Age
  • Promotional Marketing and Event Management
  • Public Relations and Reputation Management
  • Integrated Marketing Communications Campaign Planning Project


The cost of this course is £16000 per participant.

About provider

Westminster Business School

Westminster Business School is one of London’s leading centres for business education based in the heart of London and its political, media and financial services scene. The School has a large and diverse academic body with extensive business, consultancy and...

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Contact info

Westminster Business School

35 Marylebone Road
NW1 5LS London

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Average rating 5

Based on 6 reviews.

"I was keen on doing my post-graduate degree in Marketing, so after digging about I concluded I wanted to go to University of Westminster with a central location and quality education. So I decided to study MA Marketing Communications. The experiences at Westminster University are unparalleled. The people I have met and interacted with in one...
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"I received a Full Tuition Fee Scholarship to pursue a Specialist Master's Degree at the University of Westminster. The course has proved to be nothing less than insightful. The course covered an exhaustive study of all important communication tools such as advertising, public relations, direct and interactive marketing, market research, givi...
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"It was more than the love for the Beatles, Spice Girls, Harry Potter or the English tea, it was all about amazing and unforgettable experiences I had in London and the University of Westminster. I love London for its diversity and fast pace; and I love this School for its location in the centre of the city. It was like I was right in the centre...
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